The phrase big pond, small fish rings all too true for countless music graduates vying for attention on the London circuit, and with first hand experience of just how tough the industry can be Crouch End freelance musicians Charlotte and Adam Caird were keen to bridge that gap.
Opening their Camden art venue, The Forge, in April, the couple launched their autumn season earlier this month and Thursday night sees the unveiling of their record label, Forge Records.
Charlotte, who met Adam, a pianist and composer, at the Royal Northern College of Music, tells me: “It all came from the feeling that there was a real lack of support in this country when you first leave music college.
“There are competitions but it’s not enough. To hire halls with a good piano and good acoustics in London is phenomenally expensive and when you are just starting out you don’t have the fan base to fill it.
“You need somewhere that is easy to get to that you don’t have to fill full to make your money back.”
Designed by award-winning architects Burd Haward, and built on the site of the famous Cafe Delancey, the four-year project was an extensive one, involving knocking through several buildings to create one sleek contemporary setting offering natural acoustics.
The striking new building also houses Caponata, a family-run ristorante, osteria and bar serving authentic Sicilian cuisine and managed by Charlotte’s brother-in-law Roberto Bumbalo, “the real business brain”.
Charlotte and Adam first hit upon the idea for The Forge while completing a longterm career development residency in Banff, Canada, six years ago, where they discovered an “inspiring arts centre which really supported the arts”.
However, with her business experience extending to organising her own concerts, Charlotte readily admits, “there has been a massive amount of learning on the job”. Still, the saxophonist is confident that despite opening their doors in uncertain financial times, The Forge and it’s eclectic programme of classical, folk, world and jazz music, has a bright future.
“It’s such a great concept of food and music,” Charlotte, 31, smiles.
But with Camden mostly associated with guitar-driven punk, rock and indie, is there a place for a venue offering classical music?
“Camden is known for it’s live music,” Charlotte says, “So why not fill in the gaps?”
Charlotte and Adam will perform tonight at The Forge, Delancey Street, Camden, 7pm (£7-£10). Details: 020 7383 7808 or www.forgevenue.org
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereComments are closed on this article